Foursquare
I've been using Foursquare for over six months now and I have to say that I'm getting a bit tired of it. For those who don't know, Foursquare is the social media sensation that's sweeping the nation right now among smart phone users. The concept is simple, you to go a place fire up the app and check-in. Check-in enough times and you become the Mayor of that establishment.
Certain business promote that their on Foursquare and offer discounts and or free goods and services to the mayor. This of course would drive traffic to that business for people clamoring to become the next mayor and free stuff. There's just one problem, not that many businesses are jumping on board. Not as many as people are checking into anyway. I spend the majority of my time in downtown Boston, and the only place I saw promoting they were on Foursquare was a CEX, and I don't even think they give any perks to the Mayor.
Most of the people who use the app are social media enthusiast, geeks and a few of their close friends. The mainstream public, while they may have heard of it, aren't jumping on the bandwagon. You could say it's because they don't have smartphones, but that isn't the case cause the majority of those poeple who do aren't using the system to the point where business are noticing and jumping on.
One problem could be that the mainstream media has frightend people into thinking they are putting themselves in danger when using the program. This is only if you are ignorant of the features of the program that prevent everyone from seeing where you are. On Foursquare you can choose not to share your location (though your mayorships still get posted). You can also choose to only share your location with your Foursquare friends, or not share at all!
A while back I choose not to check-in to places that weren't promoting they were on Foursquare. It just became to bothersome to pull out my phone every place I went, unless if it was to actually look something up. As Captain Planet would say "THE CHOICE IS YOURS! yours yours yours"
Sunday, April 18, 2010 at 10:00AM |
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captain planet,
foursquare,
social media
